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Our StoryFragrance with heart
A Serowe perfume house bringing the warmth of Arabian perfumery to Botswana, one bottle at a time.

Arabian perfumery, made personal
Aafiya Perfumes was created with a simple idea: everyone deserves a fragrance that feels luxurious, lasts and doesn’t cost a fortune.
We specialise in Arabian-style eau de parfum, from deep, resinous ouds to sweet, modern scents inspired by the world’s favourite fragrances. Each one is packed and branded under the Aafiya name, giving our customers a collection they can recognise and trust.
From our store at Boiteko Junction in Serowe, we serve walk-in customers looking for something special, along with retailers and resellers who stock Aafiya on their own shelves.
Aafiya (‘aafiyah)
An Arabic word for wellbeing, good health and peace of mind. It reflects what we hope every fragrance brings you: confidence, comfort and a little everyday luxury.
The Aafiya promise
Quality you can feel
Rich eau de parfum that is chosen to perform and presented in a bottle you’ll be proud to display.
Honest value
Luxurious fragrance at a fair price, so wearing a scent you love becomes an everyday pleasure.
Personal service
We take the time to understand what you like and help you find the right scent, whether it is for you or for someone else.
Dependable supply
Consistent branding and reliable restocking for the businesses that sell our range.
Designed to be recognised
Every fragrance shares one signature silhouette: a clean cylinder of coloured glass topped with our golden sphere cap.
Each colour tells you something about the scent inside. Creamy ivory holds Kashmiri Oud, deep wine holds King Legend, and soft violet holds Arabian Beauty. Line them up and you have a collection, not just a bottle.
See the collection





